CIL paint collaborates with designer Yanic Simard to unveil new colour centre in unexpected way article by PPG Industries
“ Brand provides inspiration through pop-up shipping container installation
” TORONTO, May 26, 2016 – CIL® paint today announced the launch of the CIL shipping container transformation tour to celebrate the introduction of the new CIL paint colour centre. Celebrity designer Yanic Simard of Toronto Interior Design Group transformed a 20-feet-by-20-feet eye-catching shipping container, which showcases creativity through colour, design and unique, achievable do-it-yourself (DIY) projects. A feast for the senses, the shipping container is a mobile gallery travelling to Yonge & Dundas Square and the Distillery District in Toronto, and to Philips Square and Old Port in Montreal. It takes everyday objects and makes them extraordinary using the new CIL paint colour palettes as inspiration, encouraging consumers to feel confident that if they dream it, they can do it.
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